Oliver Hartwich

Why is Jacinda Ardern still so popular?

Every time I read another excitable media article about New Zealand’s prime minister Jacinda Ardern, I am reminded of an old quip: ‘Viewed from a distance, everything is beautiful.’ That was Publius Cornelius Tacitus (AD 58-120). Were this Roman intellectual and historian alive today, he would make a great New York Times columnist. His tactic was to spin political and historical analogies so they could influence public affairs back home.

Tacitus’s Germania, for example, was about framing the Germanic tribes as a noble culture so that his Roman compatriots would recognize their own society as corrupt and decadent in contrast. The only problem was that Tacitus had never crossed the Rhine. That did not matter much: most Romans had not traveled far north either.

That is happening again, except this time New Zealanders are the noble savages being lovingly invented by global columnists. Hardly any of these writers actually live in New Zealand or understand it. Their op-eds reveal more about them than the country they purport to write about. In normal circumstances, this would not be a problem. But over the past few years, Jacinda Ardern has risen to international stardom. Her rise was based on remote reporting by a progressive world media thirsting for a noble alternative to strongmen leaders.

Anyone wishing for an anti-Trump, an anti-Johnson or an anti-Bolsonaro could not dream up a more suitable figure than Ardern. If she did not exist, she would have to be invented. She ticks all the boxes. As a young woman who became prime minister at the age of 37, she is one of the world’s first millennial heads of government. She is only the second world leader to give birth in office (the first was Benazir Bhutto of Pakistan).

Ardern’s political tenure is soaked in progressive holy water.

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